Welcome to the Smart Startup English Podcast!
Our goal is to help startup professionals take their English from intermediate to advanced in just 10 minutes at a time. In each episode, we’ll talk about a topic related to the startup world, and we’ll learn some vocabulary that you can use to sound more natural in your day-to-day business interactions in English.
In this episode, we’re talking about what happens to a business that fails to keep up with the pace of innovation.
But first, let me ask you this:
What words come to mind when you think of these brands: Nokia, Kodak, Blackberry? Would you consider these brands old-fashioned? Are they still relevant in your life?
Can you guess what these brands have in common?
The answer is: They failed to keep up with the pace of innovation. To keep up with something or someone means to advance at the same pace or to stay at the same level.
In this lesson, we’ll teach you 15 Business English terms you need to know to talk about innovation.
A few words we’ll talk about are:
- to be at the forefront of something (for example, a trend)
- to keep afloat
- to rake in profits
- to push the envelope
- to have a head start
Here’s the episode audio.
To get our episodes for free, you can also subscribe to the Smart Startup English podcast on iTunes, Soundcloud and Spotify.
If you want to keep practicing the words you’ve learned in this lesson, sign up below to get the episode transcript for free. We’ll also let you know when we release new episodes, and we’ll give you access to ten free Business English audio lessons and worksheets.
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Image credits: Annie Spratt on Unsplash
